Rock Bottom Priced Domains - List of Country Domain Names
If you have a US-based business, your Internet domain names probably end with
.com. The .com suffix is known as a generic Top Level Domain (gTLD). Other
examples of gTLDs are .biz, .org and .net. If your company does business
in another country or if you plan to expand overseas in the future, it may
also be a good idea to register one or more country-specific domain names.
Country-specific domain names contain a country code Top Level Domain (ccTLD)
to identify the country in which a business is active. More than 250 countries
of the world have been given their own two-letter top level country domain. Some common examples
of country-specific domain names are:
• .ar - Argentina
• .au - Australia
• .br - Brazil
• .ca - Canada
• .cn - China
• .de - Germany
• .ie - Ireland
• .il - Israel
• .it - Italy
• .jp - Japan
• .mx - Mexico
• .nl - The Netherlands
• .nz - New Zealand
• .ph - The Philippines
• .pl - Poland
• .ru - The Russian Federation
• .sg - Singapore
• .uk - United Kingdom (UK)
• .us - USA.
Top level country domain names may be preceded by .com or .co. For example, Australian company
domain names are usually written in the format: www.companyname.com.au, while
UK-based domain names may be written as www.companyname.co.uk. By contrast,
Canadian companies only use the .ca suffix so that a domain name reads: www.companyname.ca.
Having country-specific domain names and website may increase confidence in your company
and encourage local consumers to make a purchase. Online shoppers are often
reluctant to order from an overseas website for such reasons as higher shipping
costs, customs charges, and a lack of consumer protection.
Once you have registered your country-specific domain names, you can start thinking
about building a website that it is specific to your business' activities in
another country. When doing so, there are several points to consider.
First and foremost, the country-specific website should be written in the official language(s)
of the overseas country. Even if the official language of the country is English, differences
between American English and British English, for example, should be taken
into account. For Canadian audiences, both English and French language versions
of your website should be developed.
In addition, if your company does not offer the whole of its portfolio of
products or services in an overseas country, you will need to take this into
account when developing the country-specific website. On the "Contact" page, the contact details of your office in that country should be displayed. You can also add the contact details of your head
office in the USA but this should be displayed less prominently.
Registering country-specific domain names and developing country targeted websites should help your company to increase its sales in each country. Local consumers
will feel more comfortable if they can read about your products or services
in their own language and if they can direct their questions to a local office.
Having country-specific content should increase the likelihood of a purchase and lead to repeat business
in future.